
Free Live Webinar
Build the glampground you've been dreaming of. Join us for a free live deep dive on how to find, validate, negotiate, and finance the right property — without the costly mistakes most first-timers make.



Hosted by Brian Linton, founder of Ferncrest
Tue, April 15 · 1:00 PM EST
Free registration · Join link sent to your inbox
The Webinar
Site design, permitting costs, marketing, guest experience, even your eventual exit value — every one of those is capped or unlocked by the property you start with. Get the land right and the rest gets easier. Get it wrong and no amount of operational excellence will fix it.
In this free live session, we'll walk through the exact framework we use to evaluate properties — raw acreage, farms, campgrounds, RV parks, and other commercial opportunities — so you can move with confidence on the right deal and walk away from the wrong ones.
Save My SeatMost aspiring glampground owners get stuck here — or worse, buy the wrong property and find out only after closing. These are the questions we hear over and over.
Zoning, water, septic, road access, slope, tree cover, drainage — the wrong answer to any one of these can sink the project.
Drive time from major metros, nearby attractions, scenery, seasonality — not every beautiful piece of land is a viable hospitality location.
Land and commercial property pricing is opaque. Without comps and a clear view of carrying costs, it's easy to lock in a deal that never pencils out.
An honest, practical walkthrough of how we evaluate property for glamping — the same framework we've used to build Ferncrest and help others build their own glampgrounds.
And to be clear: this isn't just about buying raw land. It's about buying the right land — which might be raw acreage, a working farm, an existing campground or RV park, or another commercial property ready to be transformed.
Where to look — the platforms, brokers, and off-market channels that surface the best opportunities
Raw land vs. existing property — when to buy farms, campgrounds, RV parks, or commercial properties instead of starting from scratch
Desk research before you ever visit — zoning, FEMA flood zones, soil, slope, utilities, and access
On-site validation — what to actually walk and verify when you tour the property
Reading the market — drive time, demand signals, comparable operators, and demographic indicators
Negotiation tactics — how to structure offers, due diligence periods, and contingencies that protect you
Financing options — conventional, seller financing, SBA, and creative structures for hospitality properties
Red flags that should kill a deal — the things we walk away from every time
Live Q&A — bring your specific property questions and we'll work through them on the call
What People Are Saying
A few words from people who've worked with us and learned from our experience.
“I can honestly say that many of the lessons you shared have directly shaped my experience — from phasing and infrastructure decisions to guest experience and long-term sustainability.”
Season Davis
Glampground Owner
“Some of the most valuable things I took away was not only how to begin and where to get started, but what were some of the challenges I was going to face and what are some things I didn't even think about before I got started.”
Bill Goglin
Real Estate Investor
“This was my family's first time glamping, and we couldn't have chosen a better place! This campground was so well thought-out with good space and privacy from other guests and easy accessibility to the facilities.”
Barbara
Ferncrest Guest
Whether you're early in the dream stage or actively touring properties, this session will save you time, money, and second-guessing.
And you don't want to lose months chasing properties that were never going to work in the first place.
And you want an honest assessment of whether your land, farm, or existing operation is a good fit before you invest in site work.
And you want a clear framework for evaluating each property quickly and confidently.
Maybe you bought the wrong piece, or watched a deal fall apart. You want to do it right this time.
A look at the kind of properties that have become destinations — and the elements that made them work.






We've evaluated raw land, farms, campgrounds, RV parks, and commercial properties on the way to building Ferncrest and helping other operators do the same. This webinar is the framework we wish we'd had at the beginning — the questions to ask, the due diligence to run, and the gut checks that keep you from falling in love with the wrong piece of land.
The Hard Truths
Most properties people get excited about wouldn't actually work. We'll show you how to spot that early.
The Right Fit
When the property is right, everything downstream gets easier. Site design, permitting, marketing, guest experience — all of it.

Your Host
Founder, Ferncrest & Finding Promised Land
Brian is a hospitality entrepreneur who has spent the last two decades building consumer brands, boutique hotels, and the flagship Ferncrest glamping property. He's personally evaluated hundreds of properties — raw land, farms, campgrounds, and commercial sites — and developed the framework this webinar is built on.
Founder of Ferncrest, a growing network of boutique glampgrounds
Built & operated boutique hotels across multiple markets
Evaluated hundreds of hospitality properties nationwide
Advisor to aspiring glampground owners & operators
Free Registration
Spots are limited. Register now and we'll send the join link straight to your inbox.
Tue, April 15 · 1:00 PM EST
Free registration · Join link sent to your inbox
No. Whether you're just starting to dream about a glampground or actively touring properties, this webinar will give you the framework you need at any stage.
No. We'll cover the full range — raw acreage, farms, existing campgrounds, RV parks, and other commercial properties that can be transformed into a glampground. The principles apply across all of them.
Yes, completely free. No credit card, no obligation. We want as many aspiring glampground owners as possible to make smart property decisions.
No replays are available for general registration — you need to attend live. The only way to get access to the recording is through the VIP small group session, offered on a separate page right after you register. VIPs are sent the full webinar replay after the April 15 live session.
Bring your questions to the live Q&A. We'll do our best to address as many specific situations as possible during the session.
Join the live webinar and walk away with a clear framework for finding, validating, and securing the right property for your glampground.
Save My Seat